Xlibris Book Publishing Company: Opt-In Email Marketing

Marketing Campaign

The Opt-In Email Marketing Campaign is designed to allow you to reach out quickly and inexpensively to truly huge markets — hundreds of thousands or even millions of people. By increasing your book’s exposure to subscribed book lovers and reading enthusiasts across the world, you can vastly increase book sales and awareness about your published work.

There are many variations of this service from which to choose. You can be part of an economical four-author campaign:

Email Marketing Campaign 200,000 $ 349
Email Marketing Campaign 500,000 $ 399
Email Marketing Campaign 1,000,000 $ 599
Email Marketing Campaign 2,000,000 $ 999

Email Marketing Campaign 3,000,000 $ 1,299
Email Marketing Campaign 5,000,000 $ 1,799
Email Marketing Campaign 10,000,000 $ 2,499

Or you can have your own personalized campaign, and even select highly specific target audiences if that is appropriate to your book. And of course, you can choose to reach as many people as you can imagine (our minimum is 200,000).

What is Opt-in Email Marketing?

This campaign entails a huge email broadcast, sent out to people who have opted-in to receive commercial marketing messages. This is a ready audience interested to hear about newly published books. They can then easily click through to your own website, to Xlibris' bookstore, to Amazon.com, or wherever else they choose. Because they are subscribers this is by no means spam.

How does it work?

Our talented creative team will write and design a custom email message for you, complete with:

Compelling subject line
Image of your book’s cover
Quick and easy click-through ordering to the destination of your choice

You can direct orders to the Xlibris online bookstore, your website, Amazon.com, or any website of your choice.

We will then build a custom email list of between 200,000 and 10,000,000 names for the message to reach and execute the broadcast.

How will I know if it worked?

Within a week, we’ll send you a full report detailing

Number of emails sent
Number opened
Number of people who ultimately clicked through to the web page you selected

Okay! How do I sign up?

Call your marketing services representative at 1-888-795-4274 ext. 7876. We will fill you in on the phone and send you a product sheet and order form. Then simply choose your service level, fill out the order form, and return it to us by email, fax, or mail. You can even complete your order on the phone. By filling out the order form, you can tell us vital information about yourself and your book, and about your target market.

REMINDERS: Orders are scheduled on a first-come, first-served basis. For the four-author campaigns, we will wait until we have 3 other complimentary titles alongside your own.

Opt-In Email

Marketing Campaign

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