The New York Times Marketing


The New York Times Sunday Book Review is the weekly paper-magazine supplement to the New York Times and is considered the nation’s most credible review of good literature. It houses the widely cited and influential New York Times Bestseller List, has been shaping reading and purchasing lists for generations. This insert appears in the Sunday edition of the New York Times, which boasts a circulation of 1.1 million* and a readership of 4.6 million*.

Get your book ad in front of the people that matter—book buyers, reviewers, and traditional publishers.

Your New York Times Marketing package includes:

  • A single slot advertisement on New York Times Sunday Book Review (1 of 12). This ad will contain your book cover, book details, and a 30-word description.
  • A banner on the Books - Best Sellers section of the New York Times website for one month. The banner will link to Bookshelf must-haves landing page, which will include a listing of your book. It will include your book description, cover image and a link to buy.
  • A customised e-mail promoting your book. You’ll get a custom email that you can send to your mailing list.

Why advertise in the New York Times?

The New York Times offers clients access to an unsurpassed audience of affluent, influential consumers, and 91 million* unique online visitors. Advertisers will also be able to see their ads on quality content environments and on a 'brand halo', meaning the reputation of the NYT rubs off on the ads seen in their publications. The New York Times brand has always been associated with credibility, trustworthiness and prestige.

*As of 2017

Note: Ads are subject to the publication’s own content and image guidelines.

Call us today at 0800 008 756 or +64 9801 1905

to speak to a consultant and learn more about this service.

Disclaimer: Prices listed do not include applicable taxes (such as sales, use, excise, value-added, goods and services, or other tax), which will be added to the total at the time of purchase. Prices listed do include the copies of the book; the cost of shipping and handling will be calculated and charged after your book is made available for sale.