Brand Me

About the Book

Brand Me is a proven playbook to shift to your next level of magnetic influence and success. Through this step-by-step approach, Melissa Dawn Simkins shares how she turned rejection, loss and disappointment into a launching pad for her authentic brand. This book will help you shift from under recognized and over extended to living the life you dream. Simkins is regarded as The First Lady of Personal Branding and a pioneer in the personal branding movement. From her academic and professional expertise in branding, she gives you access to the secrets that corporations pay millions to accomplish. Through her career she has consulted and branded the world’s most influential companies, celebrities, professional athletes and high growth start-ups. Brand Me is the ultimate personal branding playbook for anyone looking to elevate their value.

About the Author

MELISSA DAWN SIMKINS - The First Lady of Personal Branding Accomplished executive, media personality, wife, mother, fitness athlete and wellness advocate, Melissa Dawn Simkins brands a new model of success for women. She is recognized as the First Lady of Personal Branding with a proven track record for building global influence. Simkins is President of Velvet Suite ® (www.velvetsuite.com) an innovative branding firm dedicated to unleashing the champion within. Velvet Suite clients including: Home Depot, The NFL, NBA, NCAA, Gillette, Notre Dame, P&G, Kraft, Boston Scientifi c, Oscar Winner, Common, NBA All- Star, Carmelo Anthony and more. She has helped launch more than 300 brands, created 150 brand concepts and brokered more than 30 million dollars in partnerships. She is the creator of Women In The Spotlight, (womeninthespotlight.com), an interactive community of leading women who courageously live bold, branded and balanced. She is an online contributor to Inc. magazine and has also been featured on CNN, HLN, CNBC and other national media outlets discussing brand in crisis such as Lance Armstrong, Penn State, Tiger Woods and has contributed and/or been featured in Wall Street Journal, Huffi ngtonPost.com, Essence and Black Enterprise. Melissa received her undergraduate degree from Otterbein University in Public Relations and Business and received her Masters of Science in Integrated Marketing Communications from the Medill School of Journalism at Northwestern University. She currently serves on the Board of Directors for The SHRM (Society for Human Resources Management) Foundation and the Board of Trustees for Otterbein University. She is married to her purpose and business partner, William A. Simkins.