Blood on My Briefcase: 30 Years in the Advertising Wars
by
Book Details
About the Book
Blood on my Briefcase ************************* Thirty Years In The Advertising Wars ************************* “Advertising is a challenging and exciting business. Chris Miller has captured what it was like ‘in the trenches’ in the ‘70’s, ‘80’s and ‘90’s with insight and wry humor.” --Tom Latimer, Senior Director, Worldwide Advertising, Gulf Oil Corporation “Fun reading on antiquated corporate structures. It shows how far we’ve come in the modern corporation.” --Herb Baum, Chairman, President and CEO The Dial Corporation “Chris worked with the best marketers in a wide range of industries. Having worked with him during the ‘70’s, I found his book to be an enjoyable and witty collection of stories. It’s also an excellent primer for young people entering the marketing profession.” --Ira Tumpowsky, Executive Vice President The Advertising Council “Chris Miller shows the many quirks of political advertising with insight and humor. His book makes for interesting reading on two strange bedfellows, advertising and politics.” --John Oxendine, Commissioner of Insurance State of Georgia “Chris Miller has hit the sweet spot with his interesting and insightful portrayal of successfully navigating a career in advertising.” --Bob Bolte, Advertising Director Campbell Soup Company “The advertising business is tough and competitive. Miller captures the daily combat that takes place, and makes it fun and interesting.” --Claude Caylor, Media Director Pizza Hut
About the Author
Chris served as vice-president of the class…plans career in government work…Student Council…J.V. and varsity soccer, wrestling, and golf…NY State Regents scholarship winner…takes frequent trips to NYC to see a certain “Madame X.”