ABOUT THE AUTHOR
John Philip Jones is an American academic, born and educated in Britain. He graduated from Cambridge University with the Economics Tripos: BA with Honours, MA.
He had a twenty-seven-year career in international business, mainly with the J. Walter Thompson advertising agency in Britain, the Netherlands, and Scandinavia. This was followed by twenty-seven years of teaching and research at the Newhouse School of Public Communications, Syracuse University, New York. He was a full professor with academic tenure and was awarded the University Chancellor’s Citation for Exceptional Academic Achievement. He became an emeritus professor in 2007. Concurrently with his appointment at Syracuse, he was, for many years, a visiting professor at universities in Australia and Denmark.
He is the author of seventeen books on marketing and economics (translated into ten languages), plus more than seventy articles in professional and academic journals. His main specialty was the measurement of marketing effects. Most of his books can be found on Amazon. He is a lifelong student of warfare and is a long-time member of the Honourable Artillery Company, London. He has walked over all the major battlefields of Europe (including Gallipoli), North America, and South Africa. Since retiring, he has written works of military history. Four published titles are listed below.
OTHER BOOKS BY THE AUTHOR:
The Successes and Sacrifices of the British Army in 1914. Soldiers Marching, All to Die. (2009).
Johnny. The Legend and Tragedy of General Sir Ian Hamilton. (2012). One of six books shortlisted by the Royal United Services Institute for the best military study published anywhere in the world in 2012/2013.
The Battles of a Gunner Officer. Tunisia, Sicily, Normandy, and the Long Road to Germany. (2014).
Burning Tanks and an Empty Desert. Based on the unpublished journal of Major John Sylvanus MacGill, MB, ChB, MD, Royal Army Medical Corps. (2015).